Tag Archive for: Coca-Cola

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The Virtual Museum: a new window on brands

12 April 2012/0 Comments/in Museums /by Sophie

The Virtual Museum is still in its early stages. Yet, it already proposes solutions to companies that are willing to share in a new way with their customers, fans or students and willing to assert themselves through a communication close to their true values.

“125 years of mutual happiness”

7 June 2011/0 Comments/in Anniversaries /by Nadia

In 1886, John Stith Pemberton, a chemist, developed a refreshing and reinvigorating elixir, the medicinal qualities of which he praised. 125 years later, the “Coca-Cola Company” celebrates its anniversary in Atlanta and multiplies events in the whole world. In Paris, the “125”, a pop-up space, offers to plunge into the heart of the brand and its history.